How To Get People To Come Back After Easter
From Effective Church Communications: (click here to read the full post)
In most churches their biggest turnout of the year is for Easter Sunday. This doesn’t happen by accident-churches pour time, money, and resources into their church communications prior to Easter and it pays off with a full-sanctuary for multiple services. However, few churches have a continuing increase in attendance after Easter.
Easter week may have been fantastic, but without intentionally working on developing a continuing relationship with the people who only come at this time of year, we aren’t communicating the total message of Easter. Jesus came to earth, died on the cross, and rose from the grave to enable us to have an eternal relationship with him, not just a yearly visit to his church.
For the Easter activities of your church to build relationships, you may need to expand your goals in the communications you create for this time of year.
Author Yvon Prehn goes on to say that we must make Easter a connecting point and not an end result by focusing on two types of communications. First, we need communications that introduce people to Jesus and second, we need communications that introduce people to our church and the ministries of our church.
She gives lots of helpful tips and strategies on how to do this and I encourage you to read the whole article by clicking the link above. Hopefully, we can incorporate some of these ideas into our Easter services this year.
